Research Oriented

SWIGGY

ABOUT THE PROJECT

 

A very common pain point in online food ordering is when you have to order for a group of people in your office/home. It is a big task to finalize on where to order from & what each person wants from the decided restaurant. After placing the order, the person who placed it needs to calculate each individual's share of the final bill. 

 

The intent is to come up with an end-to-end research plan that demonstrates every stage of user research necessary for a simple group order experience. 

 A specific target audience is who is ordering food online for a larger group of people"

How might we help a larger group of people to order food online.